Image Optimization Guide For Blogger And WordPress 2019



    Hello Everyone We are Back With One of the most important topics about Best Practices For (Image SEO) - How To Optimize Blog Post Images. We are Now Writing this post in 2017 Where For Every one Who is Connected with Internet From Blogger to Affiliate marketer They Need Good Unique Images To Make Cover Pic or To Share in Social Networking Sites or To use in Their Blogs. 

    But Few of them are Thinking OF SEO (Search Engine Optimization) Because What Many Bloggers are doing they Search For Images in Google or Other Search Engines. From Images Section in Search Engines, They Are taking the Popular Images Relevant to their Topic Without Considering anything about Copyrights or Duplicate images issue.

    Why Optimize Images?

    The Most Important Question is Why To Optimize Images? What We will Get?
    1. First Benefit We Will Get If we use SEO Optimized Images in our Articles is The Page Loading Speed Will Increase and If you don't know The Importance of page loading speed Then I will Explain to you that this is one of the factors Consider for SEO. as we know Google has created a page to know the page loading speed of our sites.

    2. There are many Big Sites like Pinterest, StumbleUpon Which are Known as Photo Sharing Sites Where you can Add your Site URL Or Upload Your Images Directly with your Post or Page URL. This Can bring Huge amount of Traffic to your Pages.
    3. If you Use Your own Created Image in your site then if some other site uses it and link back to your site as a credit to you then you will get an Organic backlink.
    4. When you Publish your posts in any CMS Like WordPress, Blogger etc Your Article Images will also get indexed by Search Engines And When Someone Click On that Image And Comes To Your Site You will get Traffic From Images.
    5. This Were Few Important Benefits But You will get More If you optimized Every Image Correctly.

    What Are Stock Images? Where to find them Free?

    Stock Images are the Professional Images Which are Licensed For Particular or Specific Use. These Images are bought and sold on a royalty-free basis and Some Sites Give Them Free. This Images Can be used in commercial design purposes or For other uses by Webmasters and Web Designers.

    You can Download and Use Stock Images Free From This Following Sites.
    1. Unsplash.com 
    2. Stocksnap.io
    3. Pexels.com
    4. Pixabay
    5. FreeDigitalPhotos (Attribution required)

    If you Find More Free Stock Images Sites then Please Notify Us

    Now We Will Go Deeper in the image So what can we do to the image to get it Optimized for Search Engines.

    How To Choose The Right Name For The Image?

    Many Bloggers Or Webmasters When They Create Image or Select Image for the Blog post They Just Directly Upload The Image without caring about the name of the image.

    I Have Seen Many Bloggers Write the image name in numbers like 1.jpeg, 2.jpeg or very Long Name Which Do not Relate to the Subject.

    Use Names Relevant To the Subject of the Post and If the name is long separate it using Underscore or Dashes in Between so that it can be Readable and Can Be Index by Search Engine.

    When Someone Searches for Images in Google or Other Search Engines.When They Type the Keyword Which you have added as the Image Name Then your Image SERP Will Be Higher.

    Images Size and Resolution Optimization:

    Always Use Small Size Image Check the Image Size Before Uploading to the Server.

    The Larger The Image or Image Size The Slower The Site Load Time This Thing You Should Always Remember.

    Always Keep The Image Size Less Than 100 kb You Can Compress The Image Offline By Using Photoshop or Other Software and You can Compress the Image Online Also.

    There are Many Online Image Compressing Sites But We are Mentioning Few Names That are:


    Resolution Of The Image:

    The image should not be very big or not very small so keep the image resolution considering the width of your blog post area so that it can be fixed in your post.

    Don't Use Images Less Than 250 x 250px If someone clicks on the image the image will be shattered and cannot be seen Clearly on large Devices.

    But Some Times You can use large or Small images if your article demands it.

    Which Image Format is Better?

    The most popular image formats available are JPEG, PNG and GIF.

    JPEG format – JPEG images are widely used in websites or Blog Posts as the images in this format will be smaller in size and will load faster and after certain amount of compressing this JPEG format starts to shred and lose pixels. But this will improve page load time.

    PNG format – PNG Files Support Transparency, Unlike JPEG This is a lossless format and can sustain high compression. That's why most websites make their logo in this format so that it should not lose the Quality Even after resizing and Compression.

    GIF format – GIF format Supports Animation That's Why this is popular in social networks and Image Sharing Sites and it supports small size images and it is lossless for images with 256 colours or less.

    Image Title and ALT Text:

    <img src='url_here' alt='image-alternate-text-here' title='image-title-here'/> 
    ALT Text is the Alternate Text or the description of the image this will display when your image is not loaded for some reason. This Will Inform the Search Engine That here will be this image if it is not loaded. ALT Text should be Unique and Relevant to the image you are uploading.

    Title here in the image displays when you hover over the image if you have added the title then that title will display. 

    For Blogger Users:

    For Blogger Users To Add AltText

    To add title and alt text to the image:

    After Uploading the image in the post editor click on the image and go to properties then you will get the option to add both title and alt text.

    For WordPress Users:

    Add TItile and Alt in WordPress

    When You Upload The Image with the media uploader you will get the option right side to add title and alt text directly to the image.

    Image Caption:

    Captions text are optional to use this will appear right after the image. if you want to give credit to some site or image owner then you can use caption or you can give the image location or show some image importance.

    Conclusion:

    We Know The importance of optimizing images now. After reading this post always follow the Best Practices For Image SEO to get Traffic From Search Engines.

    That's It Thanks For Following our Tutorial '' 2017 Best Practices For Image SEO - How To Optimize Blog Images? '' Along With us If you found any difficulty Please Comment and Share Your Valuable Opinion. And Stay tuned for More Tutorials Like This and Share this with your friends.



    No comments:

    Post a Comment